Brand Name vs No Name
I suppose this is one of those things that goes without saying, at least for the hardcore frugal saver, but then I have to remember that not everyone that reads my site is already living the frugal life.
Today's contemplation is brought to you by the letter C. C is for cold. While visiting at a friends, who of course has little children in the household, I seem to have been exposed to the latest cold and flu pathogens. While rummaging in my medicine cabinet last night I noticed I was using some "Exact" brand products.
These products are found right beside the brand name products they copy, and they are available for a greatly reduced price. Simply read the label and make sure you are getting what you need -- and this may require that you actually know quite specifically what you are in fact buying.
However, keep in mind, there can be product differences which are significant to you. For example, off brands may not be enterically coated, meaning they may not be as easy to swallow as the brand you are used to. Also, if your brand name medicine is buffered or time released, make sure you are getting that in the off brand product, if it is significant to you.
In any case, whenever you are buying what is in fact simply a commodity product, then there is no reason to opt for the expensive brand name products when a competing off brand product is available. Most large chains will offer their own house brands to you in this way. The savings are significant, so be a savvy consumer and don't blindly fall into branded consumerism no matter how many times they bore you with their shoddy commercials.